The campaign is called Feeding Britain’s Future and the top lines are:
The UK’s food and grocery industry will unite to help tackle youth unemployment. For one week (17– 21 September) it will open its doors to provide free skills training for thousands of young unemployed people across Great Britain and Northern Ireland.
Some of the biggest UK employers are involved:
Feeding Britain’s Future is giving young people access to farms, factories and stores, and firsthand knowledge of the skills needed for a career in the food industry or elsewhere. Young people will benefit from a wide range of training activities such as presentation and interview tips in a ‘skills for work’ week.
Feeding Britain’s Future is calling for more employers – small and large – from across the supply chain to sign up and play their part.
Driven by industry think-tank IGD, with support from Jobcentre Plus, the campaign is calling for businesses to sign up online and pledge as many training opportunities as they can – anywhere in the UK.
IGD has consulted with the young unemployed at a forum involving 80 people aged between 16-24, who revealed that they lack confidence and want real life interview experience, for example, tips on making your CV stand out and presentation skills to help them get out of unemployment and into the workplace.
As a result IGD is working with businesses and Jobcentre Plus to develop a programme of training that matches these needs.
Walter Todd, VP operations, PepsiCo UK & Ireland, said: “We’re delighted to be taking part in Feeding Britain’s Future as part of our ongoing efforts to inspire young people about careers in food manufacturing.
“We already do a lot in this area, working with schools and offering apprenticeships at our Walkers sites around the country. We look forward to opening our doors to more young people in September.”
Source: IGD
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