Sir Kensington's makes mustard, ketchup and egg-less mayonnaise called Fabanaise.
Unilever has agreed to acquire New York-based condiment brand Sir Kensington’s for a reported $140 million.
The company produces premium mustard, ketchups and mayonnaise, as well as a vegan mayo made from aquafaba called Fabanaise. The deal gives Unilever a foothold in upmarket condiments and puts it in direct competition with Kraft Heinz, just two months after the company shook Unilever’s foundations with a $143 billion offer.
It withdrew the bid after an unexpectedly strong backlash, and prompted a series of changes at Unilever including the sale of its spreads division.
Earlier today, the Anglo-Dutch company reported first-quarter turnover of €13.3 billion – an improvement of 6%.
Sir Kensington’s founders Mark Ramadan and Scott Norton continued: “We’re honoured to partner with such a progressive and purpose-driven company in this next chapter. Working with Unilever will allow us to more rapidly expand distribution while holding true to our values as we help define the next generation of good food.”
© FoodBev Media Ltd 2024