Cold pressed juice brand B.Fresh has launched a celery-free #greenglow blend, after consumer feedback suggested that the vegetable divided opinions.
The low-calorie green juice instead adopts iceberg lettuce, eradicating the previous problem of the celery being hard to swallow. #greenglow offers the virtues of the greens and remains high in nutrients and an excellent source of vitamin K and potassium.
The juice represents one portion of the five recommended daily portions of fruits and vegetables, just like the rest of the B.Fresh range. The farm-based producer is the only British grower with cold pressed high pressure process juice capability, and prides itself on using British ingredients where possible.
The range is available in Wholefoods, Booths and a range of independent retailers with a recommended retail price of £2.50.
B.Fresh founder Philip Maddocks said: “Consumer feedback is a huge part of our business development and the launch of #greenglow shows how seriously we take it. We hope #greenglow will be a firm new favourite with those who enjoyed #leanandgreen as it offers all the refreshing flavour but with the warmth of ginger and without the celery.”
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