US cracker producer 34 Degrees has unveiled Snaps, a line of baked chickpea snacking thins as an alternative to traditional chips or pretzels.
Available as of April in three savoury varieties – sea salt, umami and everything – the products are naturally gluten-free through the use of steamed chickpea flour.
The crisps are lightly coated with seasoning on the outside “for a bold and satisfying bite”, the brand said.
“We wanted to create a whole new snacking experience with Snaps,” said Craig Lieberman, founder and president of 34 Degrees.
“Our original entertaining line was designed to be paired with and complement other ingredients, so the herbs and spices we use are baked directly into the crisps to impart a subtle flavour that won’t overpower the pairing.”
He added: “We’re confident consumers will love Snaps by the handful whether at tailgates, BBQs or just to fulfil everyday cravings for something light, crispy and delicious.”
To unify its portfolio, all 34 Degrees products, including the original entertaining crackers, Sweet Crisps, and now Snaps, feature the same shape.
Packaged in resealable 3.2oz pouches, 34 Degrees Snaps will be available in the US with a suggested retail price of $3.99.
In November, 34 Degrees launched its first gluten-free entertaining crisp, Original Gluten Free Crisps, which it says are an ideal base for chef-inspired appetisers and companion to dips, meats and cheeses.
© FoodBev Media Ltd 2019