British drinks brand Brain Füd has introduced a line of ‘smarter energy drinks’ as an alternative to coffee and high-sugar beverages.
Made with still water, fruit juices and guarana, the range is available in three flavours: berry and coconut, pineapple and ginger, and citrus and mint.
Each low-calorie drink is said to contain ‘seven functional vitamins and minerals which contribute to the reduction of tiredness and fatigue’.
The beverages have no added sugar, artificial flavours or preservatives, but contain ‘75mg of natural caffeine from guarana’.
Brain Füd founder Philip Udeh said: “I struggle daily with chronic fatigue due to sickle cell, and the sugar-filled energy drinks are frighteningly unhealthy. I wanted something that would help me feel more alive whilst actually doing me some good. I couldn’t find a healthy energy drink in the mainstream, so Brain Füd was born.
“Brain Füd provides a smarter source of energy, helping you to achieve your goals, naturally. Our drinks will help you get that morning spring in your step, a natural boost before or after your workout, and beat the afternoon slump.”
The drinks launch on Ocado and Amazon in the UK this autumn, with an introductory price of £1.59 for a 500ml bottle.
© FoodBev Media Ltd 2022
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