Available only for the summer, the 150g limited edition strawberry & cream flavour popcorn has an MRRSP of £1.
Butterkist brand manager Helena Blincow said: “The new limited edition pack continues our brand’s momentum for driving new and exciting news onto the shelves for our consumers. The limited edition umbrella allows us to add new and unique flavours to the category, whilst ensuring relevancy to key market trends and the timing within the year.”
Source: Tangerine Confectionery
© FoodBev Media Ltd 2024