The new product is available in three flavours: original, lemon and vanilla.
Chadwicks worked with First Milk and its other packaging partners in order to develop a colour-matched lid that provided consistency with the existing pot labelling, which are printed using a different print process.
“In isolation, this job may not be viewed as a particularly challenging lid,” said sales manager Claire Adams. “However, the important requirement was to ensure that clarity of colour was maintained and consistent with the in-mould labels used on the pots. We produced a number of trials to ensure that the match was precise, and the results we have achieved are excellent.”
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