Del Monte Fresh Produce has launched a new range of vegetable noodles, as the trend for so-called ‘vegetti’ threatens to break into the mainstream.
The noodles are available in a variety of sizes at select locations across North America. There are six different versions, including zucchini, butternut squash, sweet potato, beet, yellow squash and carrot.
Del Monte has billed all of the variants as a no-carbohydrate equivalent to traditional pasta, and said that there was an added point of value in the fact that the vegetables had been pre-cut for the consumer. “The company has taken away all of the prep work,” Del Monte said, “making it even faster and more convenient for consumers to prepare than traditional pasta noodles.”
“We are excited to bring our pre-cut vegetable noodle concept to grocery stores and markets across the country,” said Dennis Christou, vice-president of marketing for Del Monte. “They are the perfect pasta alternative for healthy eaters and an easy, fun way for consumers to increase their vegetable consumption.”
Del Monte created its range of vegetable noodles to align with recent consumer trend focusing on healthy alternatives to carb-heavy products.
They are 100% fresh, preservative-free, and conveniently packaged and ready to cook or serve. They can be found in the refrigerated produce section of select grocery stores across the US.
Their launch comes less than a week after Kronen introduced a vegetable spiralising machine for food manufacturers at Fruit Logistica in Germany.
© FoodBev Media Ltd 2022
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