Lambrini Cider was launched into the off- and on-trades in March 2012, gaining national multiple listings with Asda and Tesco, independent wholesalers and a range of on-trade outlets.
Halewood has refreshed the Lambrini Cider label in order to leverage the brand motifs and create greater stand-out on shelf and in the back bar fridge.
The Lambrini Cider range will continue to be available in 75cl and 4x 330ml formats in the off-trade and in 330ml bottles in the on-trade.
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