The new labels on each 150ml bottle bring flavour to the forefront. The Hot Sauces description focuses on the names of the chillies and the flavour properties inside each bottle, Peppery Habanero, Smokey Chipotle and Tangy Jalapeno.
RRP is £1.49 in the UK.
Mark Blay, assistant brand manager at Heinz, said: “Heinz Hot Sauces provide a chilli taste adventure consumers can trust. With the chilli sauce category growing year-on-year, it’s clear we’re a nation of spicy shoppers, but we’re often still cautious about not wanting to add too much of a kick. Heinz Hot Sauces help consumers to enhance and not overpower their meals, and the new look makes it even easier for them to control how hot they want to go, from mild and tangy to full on fiery flavour.”
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