Hydrive Energy Water has expanded its product portfolio with the introduction of kiwi melon and grape fusion zero-calorie energy water.
The brand said the drinks provide consumers with the hydration benefits of water and the added function of energy from B vitamins and caffeine.
Last year, Hydrive relaunched its brand of enhanced water with zero calories and a fresh packaging design. Other flavours are black cherry, blue raspberry, triple berry, and citrus burst.
In a statement, the brand said: “Kiwi melon brings a new fruit-inspired flavor to the product line. Naturally refreshing kiwi combined with the light, sweet taste of melon for a truly unique and delicious flavor profile.
“Grape fusion was a fan favourite of Hydrive Energy Water’s prior full-calorie line. After much consumer demand, Hydrive has reformulated grape fusion to bring the taste of the cool, sweet burst of grapes while maintaining the zero-calorie, refreshing formula that consumers love.”
Thomas Oh, senior vice president for brand owner Big Red, said: “Consumers love Hydrive because it gives them the energy they need and tastes great. We are excited to add two more great tasting, refreshing flavours to our line.”
Hydrive beverages have zero calories, 160 mg of caffeine and retail for between $1.89 and $2.29 a bottle. They are now available across the US.
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