Pom Wonderful, following the FTC Administrative Law Judge's ruling issued on 21 May, is exercising its right to legally advertise the general health benefits of its products, affirmed by the Judge, in an advertising campaign. Read more
PomeGreat, a UK pomegranate juice drink brand, has removed all refined sugars from its entire juice drinks range. Read more
KHS, an international manufacturer of packaging and filling systems, is divesting itself of its 70% majority holding in the Chinese joint venture Guangdong Light Industry Machinery Plant Co. Read more
In this FoodBev.com podcast, David Peters of Biovelop talks to Claire Phoenix about PromOat's use in a new smoothies range from Oatworks in the US. Read more
The Truvia brand was awarded two 2012 Effie Awards for the 'Sweetness Stories' integrated national marketing campaign – a Gold award in the Nutrition Products and Services category and a Silver award in the Snacks/Desserts/Confections category. Read more
Kellogg's is set to build on the successful re-launch of its 91 year old All-Bran brand by unveiling a new seven-figure television advertising campaign and a suite of new products. Read more
Over 5,000 FrieslandCampina dairy farmers from all over the Netherlands have been calling on householders to explain where their milk comes from. Read more
Cacao Barry, a French premium chocolate brand, has appointed chef Gabriele Riva as its newest ambassador. Read more
Nearly three in 10 Brits (27%) drink more alcohol when the weather gets warmer, according to a new report. Read more
American Beverage Association president & CEO Susan K Neely has written to ABA members recommending participation in the InterBev Awards. Read more
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