The project delivers on Stonyfield CEO Gary Hirshberg’s vision of edible packaging, which he explains in the following video.
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WikiFoods is looking to develop packaging that doesn’t use plastic. Or to use WikiFoods’ preferred description, the company specialty is making ‘edible food & beverage packaging solutions.’
Stonyfield’s press release describes Pearls: “They’re made up of ‘scoops of Stonyfield organic yogurt enveloped in scrumptious, all natural, edible skins – like the skin of a grape – that are hand-held, fun, and portion-controlled. Shoppers will be able to buy them either in pre-packed cellulose sacs made from wood fibre or over the counter at Wikibars, where they can be placed directly in shoppers’ bags, egg cartons, or in any container people bring in, for a plastic-free, waste-free treat.”
Those skins are made from organic fruit using the patent-pending technology developed by Harvard professor and WikiFoods founder David Edwards, the release said.
But Stonyfield Frozen Yogurt Pearls are so groundbreaking that retail spaces aren’t yet equipped to sell them completely package-free. So they will initially be sold in small, biodegradable cellulose bags located in the freezer section, the company said.
Pearls are available in a wide range of flavours including peach and vanilla, banana and vanilla, and banana and chocolate.
Source: Stonyfield Farm Inc
@Stonyfield @FoodBev They look deeeelicious! — Kelly (@HiccupsSunshine) June 25, 2014
@Stonyfield @FoodBev They look deeeelicious!
— Kelly (@HiccupsSunshine) June 25, 2014
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