top of page

The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry

FoodBev Media Logo
Access more as a FoodBev subscriber

Sign up to FoodBev and unlock more insights from the international food and beverage industry. Subscribers have access to webinars, newsletters, publications and more...

Domino September - Website Banner - GS1 - 300x250.gif
Croco Worldwide wins €2.35m deal with PepsiCo
FoodBev Media

FoodBev Media

30 July 2008

Croco Worldwide wins €2.35m deal with PepsiCo

Croco Worldwide, part of the UK-based entertainment media company Galleon Holdings Plc, has received an order valued €2.35 million from PepsiCo. Galleon said the first commission covers the materials and associated manufacturing costs.

The global consumables manufacturer intends to drive promotions on a worldwide basis. The product, which cannot be named for competitive reasons, has already been tested successfully in several markets.

"Adding a third product IP to 'Blasterz' and 'Roks' will help us as we expand our distribution by territory and channel," said Galleon CEO Stephen Green.

Related posts
bottom of page