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Honey Bunches of Oats has launched a new limited-edition salted caramel cereal.

The cereal combines the familiar crunch of Honey Bunches of Oats with the sweet and rich flavour of salted caramel, offering a seasonal alternative to the popular pumpkin spice.

According to the company, a recent survey suggests that 58% of people prefer other fall flavours over pumpkin spice, with salted caramel ranking as a popular choice. This new variety aims to cater to those taste preferences, providing a different option for autumn flavours.

Honey Bunches of Oats' salted caramel-flavoured cereal is available at select US retailers, including Walmart and Target for $4.25 per 12oz box.

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