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FoodBev Media
19 September 2008
Icelandic donates water to Hurricane Ike victims
Icelandic Glacial spring water has announced that it is donating its bottled water for distribution to victims and relief workers in the communities in and around Galveston, Texas, one of the areas hardest hit by Hurricane Ike.
The company is donating 21 pallets (22,680 bottles) of its 75cl bottled water, which will be distributed throughout the Galveston community.
Icelandic Glacial CEO Jon Olafsson said: “The devastation caused by Hurricane Ike is truly shocking. Our prayers go out to the people of Texas affected by this terrible tragedy. Hurricane Ike has left too many people without access to clean and safe drinking water, a necessity so many of us take for granted. By distributing fresh, portable water to those in need, we can do a small but important part in helping with the relief effort.”
Icelandic Glacial is distributed in the US by Anheuser-Busch. Del Papa Distributing, the local Anheuser-Busch wholesaler with a distribution centre in Beaumont, Texas, will coordinate delivery of the Icelandic Glacial bottled water to relief stations where there is no access to clean water in Hardin, Orange and Jefferson counties.
“This area was the hardest hit by the hurricane and there’s an urgent need for bottled water,” said Larry Del Papa, principal of Del Papa Distributing. “The generous donation from Icelandic Glacial will provide much-needed aid to our local communities.”
The announcement follows moves by other bottled water players such as Nestlé Waters North America in the US market to assist by donating water to citizens and disaster relief workers in areas affected by Hurricane Gustav. Polymer Solutions International has also contributed resources to support this donation. These activities will be detailed in a forthcoming issue of water innovation magazine. To subscribe, <1>.