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Rafaela Sousa

Rafaela Sousa

6 February 2025

Keebler launches limited-edition Harry Potter 'Butterbeer' cookies

Keebler launches limited-edition Harry Potter 'Butterbeer' cookies

Keebler, in partnership with Warner Bros Discovery Global Consumer Products, has introduced a limited-edition Harry Potter Butterbeer Fudge Stripes cookies product.


The cookies, which are inspired by the popular beverage from the Harry Potter universe, feature a Butterbeer-flavoured cookie topped with Butterbeer-flavoured fudge that replicates the sweet and frothy combination of cream soda and butterscotch. The cookies are designed with shapes and imprints inspired by the Harry Potter films.


Kim Thomas, brand manager of Keebler Fudge Stripes, said: "Our goal is to spread magic to families in delicious ways that create more meaningful moments and what better way to do so than to partner with a franchise that's all about magic. We're honoured to bring this signature flavour to an iconic Keebler cookie that gives consumers a fun and tasty way to celebrate the first-ever Butterbeer season."


The new offering will be available at US retailers nationwide for an SRP of $4.80.

ADM Corporate | Leaderboard | Feb 2025
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