top of page

The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry

FoodBev Media Logo
Access more as a FoodBev subscriber

Sign up to FoodBev and unlock more insights from the international food and beverage industry. Subscribers have access to webinars, newsletters, publications and more...

Domino September - Website Banner - GS1 - 300x250.gif
Kellogg’s expands offering with two new products
Phoebe Fraser

Phoebe Fraser

2 December 2022

Kellogg’s expands offering with two new products

Kellogg’s has expanded its portfolio with the launch of a twist on its popular Krave cereal and the introduction of Froot Loops Snax. Krave cereal is now available in a Double Chocolate Brownie Batter variety, with a creamy chocolate filling and crunchy shell. The cereal giant has also launched its jumbo Froot Loops with marshmallow pieces in a snack-sized bag. Laura Newman, senior director of brand marketing at Kellogg Company, said: "At Kellogg, we're always looking for ways to innovate by developing new flavours that our dedicated cereal and snack fans desire. Whether parents or kids find themselves in the mood for something sweet and chocolatey or crave something fruity and crunchy, are the perfect treat the whole family can enjoy together around the table or for an on-the-go snack." The items are available in retailers across the US. Kellogg's Krave Double Chocolate Brownie Batter Cereal will be available for an RRP of $4.29 for a 10.5-ounce box. Kellogg's Froot Loops with Marshmallows Jumbo Snax will be available for an RRP of $5.29 per 12-pouch pack.

Related posts
bottom of page