Omaha Steaks launches pre-smashed burger

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US-based butcher Omaha Steaks has unveiled a new Smash Burger that delivers crispy, griddle-style results, with no smashing or special equipment required.

Over 18 months in development, the burger is 7mm thick, made from 100% Omaha Steaks aged beef and cooks directly from freezer to bun in five minutes. It’s fully flippable on a grated grill, making it easy to achieve a restaurant-quality crust at home.

Nate Rempe, president and CEO of Omaha Steaks, said: “We’re always looking for new ways to provide our customers with high-quality, convenient options for enjoying great food at home. Our new Smash Burger is the perfect blend of fast and flavour, with a crispy crust that locks in the juiciness and taste that Omaha Steaks is famous for and no griddle required.”

Founded in 1917, Omaha Steaks is a fifth-generation, family-owned company based in Nebraska, offering premium USDA-approved beef and a wide range of gourmet foods.

The burger is available to purchase via the brand's website.