Personalised nutrition platform Vitl has launched a range of targeted vitamin and protein bars to keep consumers energised and invigorated.
The bars contain a different combination of vitamins, with each one designed to be a supplement to support a person’s well-being, including Glow, a dark chocolate and raspberry bar with collagen, peptides, zinc and selenium; Energy, a salted caramel bar packed with vitamins including B3, B5, iodine and magnesium; and Focus, a chocolate brownie bar vitamin B5, zinc and iodine.
Each low-sugar bar contains 14g of protein, is packed with vitamins and nutrients like zinc and magnesium and is only 143 calories.
Jonathan Relph, founder and CEO of Vitl, commented: “A first of its kind for Vitl, we spent over two years perfecting the recipe, to create a delicious bar that not only tastes great but has functional benefits too. Designed in a convenient packet, they are perfect for on-the-go snacking, whether that’s before a gym class, as an afternoon pick-me-up, or as a healthier swap for chocolate.”
The new bars are available to purchase on the company website as well as online retailer Amazon for an RRP of £9.95 for a box of 6.
© FoodBev Media Ltd 2022
World Beverage Innovation Awards – NOW OPEN FOR ENTRIES!
The awards celebrate excellence and innovation across the global beverage industry.
Don’t miss out on having your innovations recognised on a global scale.
Deadline for entries 23 July – enter now!
Don’t get left behind
Start your free Foodbev magazine trial today and join thousands of fellow industry professionals in receiving food and drink trends direct to our business.
Click here to start your free trial