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Rowntree’s has introduced a new tangy variant to mark the 60th anniversary of the classic Jelly Tots.
Jolly Tots Tangy is made with real fruit juice and suitable for a vegan diet.
The launch marks the brand's entry into the sour sweet category, offering consumers "a flavourful experience that combines nostalgia with tanginess," said Rowntree’s.
Hayley Nixon, senior brand manager for Rowntree’s, said: “At Rowntree’s, we are dedicated to bringing joy and innovation to our fans. With Jelly Tots Tangy, we’ve taken a beloved classic and added a refreshing twist that we believe will resonate with both new and loyal fans alike. It’s not just a sweet; it’s a fun experience to share and enjoy together.”
Jelly Tots Tangy is now available in stores across the UK for an RRP of £1.50.