KP Snacks has added new Tomato & Chilli Chutney flavour to its premium snack brand Tyrrells.
Rolling into stores from the middle of March, the new flavour combines the sweetness of tomato with a hint of spice.
Sammy Harmer, Tyrrells brand manager, commented: “With the launch of this new flavour, we’re looking to engage shoppers who are seeking quality snacks while being keen to try something new”.
Harmer added: “Both the Premium and Healthier Snacking segments are showing strong growth and this new non-HFSS flavour has been designed to capitalise on this, engaging shoppers with a unique healthier alternative from a trusted and recognisable brand.”
The new flavour will be available in 150g share bags at an RRP of £2.75 in selected UK retailers.
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