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Rafaela Sousa

Rafaela Sousa

1 March 2022

Alden’s Organic unveils five new frozen desserts

Alden’s Organic unveils five new frozen desserts

US ice cream maker Alden's Organic has introduced five new frozen desserts, as it looks to tap into the growing plant-based food category. The new novelty offerings include four new dairy and gluten-free products, such as: dark chocolate almond bar, a dairy-free vanilla ice cream with organic dark chocolate and chunks of crunchy almonds; dark chocolate vanilla bar, a dairy-free vanilla ice cream dipped in organic dark chocolate; vanilla bean round sammie, a dairy-free vanilla bean dessert sandwiched between gluten-free chocolate cookie wafers; and coffee swirl bar, an ice cream mocha dessert with swirls of sweet dairy-free vanilla. Meanwhile, the strawberry cream swirl ice cream bar is a gluten-free fresh organic cream swirled with real strawberry sorbet. Alden's SVP of sales and marketing, Joelle Simmons, said: "Consumers are snacking more than ever, and they are reaching for portion-controlled novelties to satisfy cravings throughout the day. Our new novelties are a delicious way to add a moment of indulgence, joy or connection, and we have a variety of options that everyone can enjoy." She continued: "the plant-based category is only continuing to grow, and we want to stay at the forefront. It is important to us to develop allergen-friendly products with true-to-flavour taste and texture that fill a need for consumers and stand out from the competition." The frozen desserts are available at Sprouts and Natural Grocers stores nationwide for an SRP of $6.49.

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