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Rafaela Sousa
9 June 2022
Brave Robot and Coolhaus release animal-free ice cream sandwiches
The Urgent Company-owned ice cream brands Brave Robot and Coolhaus have partnered to launch a new range of animal-free ice cream sandwiches.
Brave Robot x Coolhaus Animal-Free Ice Cream Sandwiches are available in two flavours: chocolate chip cookie dough and mint chocolate chip.
The chocolate chip cookie dough flavour features a creamy vanilla animal-free ice cream, cookie dough and chocolate pieces, sandwiched between two chocolate chip cookies. Meanwhile, the mint chocolate chip variant is made with creamy mint animal-free ice cream with chocolate pieces. "The new Brave Robot x Coolhaus Animal-Free Ice Cream Sandwiches are everything you want an ice cream sandwich to be: rich, creamy ice cream layered between freshly baked, decadent cookies," said Paul Kollesoff, CEO and co-founder of The Urgent Company. "When we brought these companies together, we envisioned our missions coming together, too. This collaboration extends our impact by giving devoted Coolhaus fans a taste of a more sustainable future with delicious animal-free dairy." Natasha Case, founder of Coolhaus, added: "By teaming up with Brave Robot and integrating Perfect Day animal-free protein into our ice cream, we can make Coolhaus accessible to more people by using animal-free dairy that is also lactose-free and even better for the planet. These ice cream sandwiches are the next step to making more inclusive products with even more meaning behind them." Made with
Perfect Day’s cow-free milk protein, Brave Robot x Coolhaus Animal-Free Ice Cream Sandwiches are available to purchase at Kroger's stores nationwide. The ice creams are sold in two varieties at $7.99 per pack of three sandwiches. Each sandwich contains 290 calories and is lactose-free, hormone-free and cruelty-free. Late last year, The Urgent Company acquired Coolhaus, announcing plans to turn it into an animal-free brand.