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The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry
FoodBev Media
11 May 2008
Designer Whey range now in 24-Hour Fitness clubs
Designer Whey has entered into an agreement to market its whey protein powders in the top 225 locations of 24-Hour Fitness health club in the US.
Members who use Designer Whey protein powders before and after workouts will experience better strength, better power, better muscle recovery, better health and performance, according to US dietary guidelines.*
“We're excited to team up with 24-Hour Fitness, the largest privately-owned health club chain in the world,” said David Jenkins, Next Proteins' CEO. “Designer Whey protein powders are ideal to help 24-Hour Fitness gym members reach their fitness goals, and we’re thrilled to play a part in their success.”
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