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FoodBev Media

24 June 2008

Dow Chemical Co set to debunk myths at Pack Expo

Dow Chemical Co set to debunk myths at Pack Expo

*Glenn A Wright, commercial vice president, North American Basic Plastics at The Dow Chemical Company, will help brand owners navigate through the packaging “hype” to discover packaging that can truly be helpful in achieving sustainability goals. *

The keynote address will take place at a Conference at this year's Pack Expo, 12 November in Chicago, US. Both events are sponsored and produced by PMMI.

Wright and the Conference’s two other keynote speakers, Betsy Cohen, vice president of sustainability for Nestlé, and Trevor Cusworth, director, Deloitte Consulting LLP, will each explore the conference theme, 'Change, Innovation & Sustainability'.

Mr Wright’s speech, 'Packaging – Elemental to a Sustainable Future', will cover positive environmental, social and economic impacts of packaging and highlight real benefits that often go unnoticed. Consumer and industry data featured in this session will illustrate how packaging contributes to sustainability, and that when accompanied by education and industry collaboration, may not only benefit the environment, but strengthen brand capability as well.

The Dow Chemical Company will also sponsor The Showcase of Packaging Innovations at Pack Expo – a gallery of hundreds of award-winning packaging designs from internationally recognised packaging associations.

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