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Ginsters adds Creamy Tomato, Chicken & Mozzarella Slice to portfolio

Ginsters has added new limited-edition flavour innovation, Creamy Tomato, Chicken & Mozzarella Slice, to its portfolio. The Creamy Tomato, Chicken & Mozzarella Slice is full of tender, British chicken cooked in a creamy sauce with tomatoes, mozzarella and basil pesto and encased in a golden baked puff pastry with a tomato and basil crumb topping. Ginsters’ limited-edition Creamy Chicken, Tomato & Mozzarella Slice includes no artificial colours, preservatives or flavours. Sam Mitchell, Ginsters managing director, commented: “The latest launch in our Limited Edition Slice range is designed to bring excitement, variety and innovation to the category and introduce new shoppers to Ginsters slices as they browse for more tempting, great value lunch options”. Mitchell added: “We are proud that our innovation strategy has continued to grow our category and we hope that the mouth-watering new Creamy Chicken, Tomato & Mozzarella Slice will bring even more shoppers in. Ginsters is shorthand for quality and excitement, and we have plenty more in the pipeline for 2023 and beyond.” The new slice comes in a serving size of 170g for an RRP of £1.95 and will be available at select UK retailers from 9 April.

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