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FoodBev Media
7 March 2024
GoodPop adds new flavours to its Junior Pop range
GoodPop, a manufacturer of fruit drinks and frozen treats has announced the release of two new flavours to its Junior Pops range – mango and strawberry. The new additions to the Junior Pops line, which already includes flavours such as Cherry n’ Lemonade and Orange Cherry Grape, are crafted from 100% fruit juice and are free from high fructose corn syrup, alternative sweeteners and artificial flavours and dyes. Recognising that children often exceed recommended sugar intake; the company has committed itself to offering families convenient access to sugar-free treats. The mango and strawberry pops feature a fresh flavour attained by using fruit picked at its peak. Each box of mango pops contains two whole mangoes, and each box of strawberry pops contains eleven whole strawberries. Daniel Goetz, CEO and founder of GoodPop, outlined the company's mission to recalibrate children's taste preferences, aiming to help families appreciate the natural sweetness of fruit. Additionally, he hopes to raise awareness about misleading claims on some products marketed as healthy, despite containing large amounts of unnecessary sugar. The new pops, available in 6-packs for $6.99, are currently being sold online and select retailers across the US with a larger rollout in April.