The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry
The Lumistella Company and The Frozen Farmer have teamed up to launch limited-edition ice cream products.
Established in 2005, The Lumistella Company is the parent company of The Elf on the Shelf brand. Meanwhile, The Frozen Farmer is a family-owned frozen desserts business, led by founder Katey Evans. The Elf on the Shelf Santa's Cookies ice cream comes in pint and sandwich options. The pint has sweet vanilla ice cream with red and green sugar cookie crumbles. The sandwich option has red and green sugar cookie ice cream between two sugar-sprinkled cookies. Christa Pitts, co-founder of The Lumistella Company, said: "We are thrilled to partner with The Frozen Farmer to bring The Elf on the Shelf Ice Cream line to market. With its roots in a small farm and a heart as vast as the North Pole, The Frozen Farmer not only embodies the spirit of togetherness that defines our Christmas tradition but also inspires us to celebrate with our families." The limited-edition ice cream is currently available at Kroger stores nationwide.