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FoodBev Media
5 February 2008
More milk for NFL stars
Both football stars featured in the annual National Milk Mustache ‘Got Milk?’ ad that precedes the Super Bowl, becoming the 11th pair of football athletes to be featured together in the campaign. Their joint 'Body By Milk' ad ran for the first and only time on Friday 1 February in USA Today.
With the New York Giants lifting the trophy following their 17-14 win over the Patriots, Strahan appeared in the celebrated campaign for a second time when his solo ad featured in USA Today on Monday 4 February .
Welker and Strahan both join the ranks of legendary athletes, singers and actors who have sported the milk moustache as part of the 'Body By Milk' campaign, created to encourage teenagers to drink three glasses of low fat or fat free milk every day, be active and eat right to stay lean and healthy.
The ad copy reads: "Who's thirstier? On Sunday, the competition's fierce. So, everyone's passing the milk. It's got nine essential nutrients bodies need. Anything less is incomplete."