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**Marketing Week has reported that the new Oasis ads have triggered a wave of complaints from offended television viewers.**

The Coca-Cola drinks brand recently launched its new campaign, which features a young girl and her boyfriend Cactus Kid – a half man, half cactus hybrid.

The UK's Advertising Standards Authority (ASA) has received complaints that the ad is offensive because it "normalises or glamourises teenage pregnancy", and that it's "also irresponsible for suggesting people should drink Oasis instead of water".

A spokesperson for Coke said: "These are clearly fictitious characters and the ads are designed to be satirical takes on popular film genres with adult humour, created to appeal specifically to our 20-something audience. The young woman portrayed in the ad is played by an actress who is 22 – it's not our intention to set a bad example. We have employed careful and considerate media buying around TV programmes in line with OFCOM restrictions, and that are highly targeted towards an adult audience."