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The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry
FoodBev Media
9 January 2023
Peeps unveils Easter 2023 lineup
Easter candy brand Peeps has launched a variety of new products ahead of the holiday, including collaborations with Mike and Ike and Dr Pepper. Peeps has joined forces with Mike and Ike to launch Peeps Mike and Ike Flavoured Pop which will include four flavours including lemon, lime, orange and strawberry. The confectionery brand has also teamed up with Dr Pepper to introduce Dr Pepper Flavoured Peeps Chicks, that combine marshmallow with the drinks’ classic flavour. Peeps has also launched new Peeps Kettle Corn Flavoured Marshmallow Chicks, available only at Kroger stores.
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