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FoodBev Media

24 May 2023

Purity Soft Drinks adds summer variant juice to Juiceburst portfolio

Purity Soft Drinks adds summer variant juice to Juiceburst portfolio

Purity Soft Drinks has expanded its Juiceburst range with the addition of a Summer Fruits juice drink. Summer Fruits features a blend of strawberry, cherry and apple. According to the company, a bottle of Summer Fruits count as one of your five a day and contains no artificial colours, flavours or sweeteners, and no added sugar. Sarah Baldwin, CEO at Purity Soft Drinks, said: “As the summer months approach and consumers are looking for healthy, great value soft drinks, we hope Summer Fruits will become a great go-to product. Our Summer Fruits SKU has a vibrant taste, is naturally healthy and comes at a great price point." JuiceBurst Summer Fruits will be available this month at Tesco, Co-op, Bidfood and Brakes, and more, for £1.69 per 500ml PET bottle.

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