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Soufflet Malt, a player in the global malt industry, is making waves with the introduction of two groundbreaking malt-based products: a malt-based coffee drink and a range of malt-based concentrates for soft drinks.

These innovations are poised to redefine beverage options for manufacturers seeking sustainable and health-conscious alternatives.

The new malt-based coffee drink is crafted from Soufflet Malt’s extensive portfolio of over 250 malt types. With no caffeine and enriched with natural nutrients, this product is designed for beverage manufacturers looking to diversify their offerings or replace traditional coffee products.

Laurent Debande, chief growth and innovation officer at Soufflet Malt, commented: “With our proprietary malt-based recipe, we are redefining the coffee ritual, delivering taste, nutrition and sustainability in one cup”.

As global coffee prices fluctuate due to climate pressures and supply chain challenges, this malt-based alternative offers a locally produced, environmentally friendly option. The drink is positioned as a clean label choice, appealing to manufacturers aiming to enhance their sustainability credentials.

In addition to the coffee drink, Soufflet Malt is showcasing its new malt-based concentrates. These concentrates, made with just water and malt, provide a versatile base for soft drinks, including sodas, iced teas and energy drinks.

This minimalist formulation aligns with current consumer preferences for products free from added sugars, artificial additives and preservatives.

Debande added: “Our soft drink innovation proves that malt can lead the transformation. Delivering natural taste, real nutritional benefits and seamless integration into diverse beverage formats, this is just the beginning of our journey to create a future with malt at every moment of the day.”

The introduction of these malt-based products comes at a time when the beverage industry is increasingly focused on health and sustainability.

Soufflet Malt’s innovations provide beverage manufacturers with the opportunity to meet rising consumer demand for cleaner, healthier options without sacrificing flavour.

The versatility of these products allows for a wide range of applications, from non-alcoholic cocktails to energy drinks, catering to diverse market segments.

These developments are part of Soufflet Malt’s broader MALTiply 2030 strategy, which aims to expand the use of malt beyond traditional brewing and distilling applications.

By positioning malt as a core ingredient in various beverage categories, Soufflet Malt is set to play a pivotal role in the industry's shift towards more sustainable practices.

The solutions will debut at Drinktec 2025 this week.