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Antonia Garrett Peel

Antonia Garrett Peel

31 January 2022

Unilever announces launch of new Topped flavours

Unilever announces launch of new Topped flavours

Unilever-owned Ben & Jerry's has unveiled two new additions to its Topped line, both of which feature a chocolatey ganache and chocolate cookie swirl. The two new flavours aim to tap into nostalgia and are inspired by two childhood treats: chocolate milk and cookies and 'dirt' cake. They join the Ben & Jerry's Topped line, which was introduced a year ago. Topped Chocolate Milk & Cookies features chocolate ice cream with chocolate chip cookies and chocolate cookie swirls, topped with a milk chocolatey ganache and fudge chips.

Meanwhile, Topped Dirt Cake combines vanilla pudding ice cream with chocolate sandwich cookies and chocolate cookie swirls, and is topped with ganache and chocolate cookie crumble. “The 2021 Topped line-up was one of our most successful innovation launches ever,” said Ben & Jerry's ‘flavour guru’, Colleen Rossell. “So, we can't wait for fans to literally dig into these new flavours. If you're looking for a treat loaded with nostalgia that brings you back – these two new Topped flavours deliver.” With an SRP of $4.99-5.49, the two new offerings will roll out to retailers across the US in the first quarter of this year.

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