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UK flavoured protein water brand, Vieve, has expanded its portfolio with the launch of a new range of vegan protein waters. The range is available in two flavours: Wild Cherry and Peach & Orange. The vegan beverages contain 10g of protein, zero sugar and 50 calories per bottle. Vieve's founder, Rafael Rozenson, said: "As the brand has grown, we have built a loyal consumer base and one of their number one requests has been for a vegan protein water". He continued: "The market for protein products in the UK has grown massively in the last decade, from about £50 million to an over £1 billion industry today and we feel there is lots of upside for growth as we bring a whole new segment of consumers into the market who are put off by traditional powders, drinks and shakes.”