The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry
Tomorrow, the Eighteenth Annual Berkeley Springs International Water Tasting will stage what organisers believe to be the largest and longest running water tasting competition in the world. water innovation magazine has been invited to participate at the event held in the historic spa town of Berkeley Springs, West Virginia. Over 100 entrants are expected to compete in five categories: Municipal, Bottled Non-carbonated, Purified Drinking Water, Bottled Sparkling and the People's Choice Package Design.
All day Saturday, the public will have an opportunity to vote for the People's Choice award for best packaging. They will also be able to taste water along with the distinguished panel of media judges. Watermaster Arthur von Wiesenberger, noted expert and author directs the challenge of evaluating a product where tastelessness is deemed by many as the most sought after quality. The unique event has been dubbed the "granddaddy of water tastings," by von Wiesenberger.
We will reveal the results of the taste contest early next week.