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11 April 2023

Brothers Cider introduces raspberry ripple-flavoured cider

Brothers Cider introduces raspberry ripple-flavoured cider

Brothers Drinks Co-owned brand Brothers Cider has introduced a new flavour to its cider portfolio: raspberry ripple. The latest variant, which is based on the classic ice cream combination, features a mixture of raspberry flavour with a swirl of vanilla. According to Brothers Drinks, "introducing the classic ice cream flavour to the cider category will help independents tap into consumer excitement around summer socialising occasions". Nicola Randall, head of marketing at Brothers Drinks, said: “Flavour innovation is what we do best at Brothers. We break the mould and bring all-new flavours to the cider category; we know our range of curious flavours has broad appeal across a wide range of consumers. We’re adding to our successful range of highly original variants with raspberry ripple, which draws its inspiration from the world of ice cream.” Brothers' raspberry ripple flavour will be available this spring in 500ml and 330ml glass bottles and in 6x330ml and 10x330ml multipack can formats.

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