CBD brand Trip raises $12m in investment round

UK-based CBD brand Trip has raised $12 million in funding, as it looks to continue its growth in the US market and beyond. 

The round was supported by entrepreneurs, business leaders and investors, including Maria Raga, former CEO of Depop, and Christian Angermeyer, founder of Apeiron Investment Group.

Trip’s premium-quality CBD portfolio includes drinks, oils and gummies, designed to help consumers “find calm”. 

Olivia Ferdi, Trip co-founder, commented: “Over the last few years the world’s attitude towards the importance of mental health has changed dramatically. Since discovering the power of CBD through an incredible personal experience, our mission has always been to share calm in the everyday chaos, with next-generation wellbeing products to power your lifestyle and help care for your mental health.”

She continued: “Helping to open up conversations around stress and anxiety, we’re excited to create a community across the globe, harnessing the power of plants to find their calm”.

The brand will use the investment to expand its retail footprint through strategic partnerships in the US, including becoming Soho House & Co’s exclusive global CBD supplier as well as Los Angeles-based retailer, Erewhon.