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Capri-Sun is now worth £78m in retail sales, having grown +14% in the last year, and is the number one ambient juice and juice drink brand by volume.

Kenny Chisholm, trade communications manager at CCE, said: "Capri-Sun has had a fantastic year, and is now growing ahead of the juice and juice drinks sector at a rate of 30%.

"We're confident that this is a great time to launch Capri-Sun back on to televisions to help increase brand awareness in January, a key back-to-school time of year, and in turn to further increase sales of the brand for retailers."

Claire Phoenix, editor of Beverage Innovation magazine, recently interview Carsten Kaisig, CEO of Capri-Sonne. Click here to listen to the interview.