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Colavita buys O Olive Oil & Vinegar from Curation
FoodBev Media

FoodBev Media

14 April 2023

Colavita buys O Olive Oil & Vinegar from Curation

Colavita has completed the acquisition of the O Olive Oil & Vinegar brand and business assets from Curation Foods. Founded in 2007, O Olive Oil & Vinegar sells organic extra virgin olive oil, Champagne vinegar and sherry vinegar in the US market. Meanwhile, Colavita, founded in 1938, produces and distributes speciality food products, such as extra virgin olive oil, balsamic and wine vinegar, and pasta. The Colavita brand is present in more than 80 countries worldwide, with distribution spanning the retail, ecommerce and foodservice channels. Giovanni Colavita, CEO of Colavita USA, said: "We have always looked with admiration at what the O founders created. A company that produces distinctive oils and vinegars, all 100% from California in a fully integrated way, and located in the heart of the Californian wine region. We are happy to bring back O to a family-operated business and culture after a transitional period as part of a public company." In addition to the acquisition, Colavita has also announced the appointment of Paolo Colavita – currently VP of the company's West Coast operations – as chief executive of O Olive Oil & Vinegar. He will oversee the growth of the brand in the US and international markets, and manage its California-based team. "Our mission with this acquisition is to stay true to the incredible uniqueness of the O brand without compromise while utilising our shared industry expertise to elevate the brand on a global scale," he said. Terms of the deal were not disclosed.

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