Conagra Brands announces 2023 product launches

Conagra Brands is debuting a collection of sweet treats, breakfast mixes and flavoured seeds across its Snack Pack, Duncan Hines, Mrs Butterworth’s and David Seeds brands.

Snack Pack will launch four new flavours of puddings and gels, three of which include an external licensing partner.

These include Snack Pack Ice Cream Sandwich Pudding, which features three types of premium imported cocoa; Snack Pack Cinnabon, inspired by the Cinnabon’s cinnamon roll, contains a top layer of thick cream cheese frosting-flavoured pudding and a layer of Cinnabon cinnamon roll-flavoured pudding; Snack Pack Fruity Pebbles, features blue and yellow pudding; and Snack Pack Starburst All Pink Juicy Gels, designed to mimic the strawberry-flavoured Starburst sweet.

In addition to Snack Pack Cinnabon, Conagra has also extended its partnership with the cinnamon roll brand to release three other new products.

The new offerings include: Duncan Hines Epic Cinnabon Muffin Kit, described as “over-the-top muffins” that are filled with cinnamon sugar from Cinnabon and topped with a streusel and cream cheese icing; Mrs Butterworth’s Epic Cinnabon Pancake Kit, a cinnamon roll pancake mix that contains cream cheese flavoured icing and cinnamon and brown sugar swirl; and Mrs Butterworth’s Cinnabon Syrup, a Cinnabon-flavoured syrup.

Meanwhile, David Seeds is partnering with American hot sauce Frank’s RedHot to launch its David Frank’s RedHot Jumbo Sunflower Seeds, which are currently available at convenience, grocery and sporting goods stores.