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Doritos expands Dinamita portfolio with new flavours
Phoebe Fraser

Phoebe Fraser

11 January 2024

Doritos expands Dinamita portfolio with new flavours

PepsiCo has expanded its offerings under its Doritos Dinamita brand, with the launch of four new flavours. The Doritos Dinamita range features new flavours and a new sticks shape, joining its existing Chile Limón flavour. The new flavours include Flamin' Hot Queso, rolled potato chips packed with a cheesy, spicy heat and an extra crunch. Smoky Chile Queso offers a robust queso flavour and a smoky, spicy kick in the new sticks shape. Tangy Fiery Lime provides a sour spice and zesty lime flavour in the new sticks format. Hot Honey Mustard combines a tangy mustard flavour with hot honey in the new sticks format. This is the latest in a number of PepsiCo innovations, last month, Doritos partnered with Denmark-based flavour company Empirical to release a limited-edition nacho cheese-flavoured spirit. In November, the brand unveiled the “world’s first” AI-augmented snack – powered by ‘Crunch Cancellation’, and in July Doritos introduced a new Pineapple Jalapeño flavour. The new range of Doritos Dinamitas are available to purchase now from major retailers across the US.

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