The latest news, trends, analysis, interviews and podcasts from the global food and beverage industry

MOM Group has expanded its GoGo squeeZ snack pouches with the launch of two new products to support children's brain and immune health. Happy BrainZ is a certified USDA Organic fruit snack that contains no added sugar and features a blend of apple, banana, pineapple and orange, with benefits of iron and Omega-3 fatty. Each pouch provides plant-based prebiotic fibre "to help nourish the growth of good bacteria in the gut, which is linked to the brain," said the company. Meanwhile, Happy ImmuneZ is a certified USDA Organic fruit and vegetable snack that combines apple, strawberry and rhubarb with no added sugar or preservatives that contains immune-supporting nutrients like zinc and vitamin B-12, along with plant-based prebiotic fibre. "We were inspired to develop these new products after hearing from parents that brain health and immune health were the top areas of importance for their kids," said Mark Anthony Edmonson, chief marketing officer at GoGo squeeZ. GoGo squeeZ's Happy BrainZ and Happy ImmuneZ are shelf-stable, BPA-free and gluten-free. The products are available to purchase at Walmart stores in ten-count packs for an SRP of $6.98.