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Health-Ade has unveiled its latest innovation in the beverage market with the launch of SunSip Classic Cola, a prebiotic soda designed to combine nostalgic flavour with functional benefits.

This new offering, available exclusively on the website starting today and at Whole Foods Market beginning September 3, aims to capture a significant share of the rapidly growing segment of health-conscious consumers seeking better-for-you soda alternatives.

SunSip Classic Cola is positioned as a healthier version of the beloved cola flavour, which traditionally dominates the soft drink category.

According to Health-Ade's chief marketing officer, Charlotte Mostaed, cola flavours account for 39% of the soda market but represent only 5% of the digestive health soda segment.

This stark contrast highlights a substantial opportunity for growth in the functional beverage space, particularly as consumer preferences shift towards products that offer both taste and health benefits.

Each can of SunSip Classic Cola contains gut-friendly prebiotic fibre, essential vitamins (C, B6 and B12), and minerals such as zinc and selenium, making it a compelling option for consumers focused on immunity and overall wellness.

With just 5g of sugar derived from fruit juice, monk fruit and organic cane sugar, and only 35 calories, SunSip Classic Cola stands out in the crowded soda market by eliminating artificial ingredients while maintaining a classic taste profile.

The introduction of Classic Cola marks the fourth flavour innovation for SunSip in 2025, following the successful launches of Cream Soda, Dr. Bubbles and Grape.

The brand has rapidly gained traction at Whole Foods, where its Cream Soda has already become the top-selling flavour among new prebiotic soda brands.

This momentum reflects a broader trend towards functional beverages that appeal to health-conscious consumers looking for enjoyable alternatives to traditional sugary sodas.

Starting September 3, retailers will stock all nine flavours of SunSip, including the newly launched Classic Cola, Cherry Cola, Root Beer, Cream Soda, Dr. Bubbles, Raspberry Lemonade, Strawberry Vanilla, Peach and Grape.

The expansion of flavours is indicative of Health-Ade's strategy to diversify its product offerings while meeting the evolving tastes and dietary preferences of today's consumers.

Health-Ade's entry into the cola segment with a prebiotic twist not only aligns with current consumer trends but also positions the company to compete effectively in a market increasingly dominated by health-focused alternatives.

As consumers become more aware of the health implications of their beverage choices, the demand for functional sodas is expected to continue its rapid growth, with cola-flavoured options projected to expand nearly 50% year-over-year.