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PepsiCo has partnered with US convenience store company, Circle K, to launch a new berry variant for its Mtn Dew brand. Mtn Dew Purple Thunder features a blend of flavours of blackberry and plum for the "ultimate berry combination".

“We are thrilled to offer Mtn Dew Purple Thunder as an exclusive flavour at Circle K,” said Kevin Lewis, chief marketing officer for Circle K. “Everything from the berry flavour to the design was specially created by Mtn Dew and Circle K to provide a unique beverage that is sure to bring a new level of fun and flavour to our customers.” Mtn Dew Purple Thunder, which is sold in both 20oz bottles and on fountain, is available exclusively at Circle K.