Princes has expanded its extensive portfolio into the plant-based sector, with new “affordable” canned vegan ready meals.
The range comes in four variants: Lentil & Mushroom Bolognese, Mexican Mixed Bean Chilli, Vegetable Green Thai Curry and Chunky Mixed Veg Curry.
The ready meals are Vegan Society approved and are 392g per can, ideal “for two to share with a side of rice, pasta or even quinoa”.
Dean Towey, commercial director for food at Princes, said: “This new range of vegan canned ready meals answers demand from shoppers who love canned food and want even more variety. Princes plant-based ready meals aim to show that eating vegan food doesn’t have to be expensive, time-consuming or difficult. We hope these new products will help even more people incorporate delicious vegan meals into their repertoire.”
Princes vegan ready meals are available in Sainsbury’s, Morrisons, B&M and Co-op for £1.00 per can.
© FoodBev Media Ltd 2022
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