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Semcap purchases $68m minority stake in Aloha
FoodBev Media

FoodBev Media

27 March 2024

Semcap purchases $68m minority stake in Aloha

Plant-based protein brand Aloha has received a $68m investment from Semcap Food and Nutrition, which has taken a minority stake in the company. Growth equity firm Semcap invests in environmentally sustainable, high-growth businesses with more than $25 million in revenue. The investment company will add Aloha to its portfolio of mission-driven brands, with Aloha’s employees and management retaining a significant stake in the company, maintaining its status as an independently operated entity. Through the partnership, Aloha will add Semcap’s operating experience and network to bolster its business’ continuous growth. The plant-based nutrition brand will remain focused on scaling up through accelerating its traditional retail channels and the continued enhancement of its digital presence. Between 2020 and 2023, Aloha achieved nearly 500% growth and expects to maintain high double-digit topline growth throughout this year and beyond. Aloha’s chairman and CEO, Brad Charron, will retain his role to ensure ‘seamless continuity and leadership’. Alongside adding Semcap’s John Haugen and Ryan Newcom to its board of directors, Aloha also welcomes Paul Kenny, a sales executive with over 30 years' industry experience including at Kind Snacks and Yasso. Charron described Semcap as an “ideal partner,” commenting: “With an impact-driven investment strategy, exemplified by successful partnerships with like-minded entrepreneurial brands such as Purely Elizabeth and Good Culture, Semcap completely aligns with our mission to make simple, nutritious food accessible to everyone, while using our business as a force for good. We look forward to many more multiples of profitable growth with their inclusion.” Semcap’s Newcom said that consumers are fuelling “a massive food revolution,” describing a “seismic shift” that presents opportunities for Semcap’s Food & Nutrition platform to identify and scale brands. “With a proven track record of remarkable digital growth and tremendous retail expansion opportunities ahead, our team recognized Aloha’s incredible potential as a perfect addition to our portfolio,” he said. “We look forward to tapping into the operational expertise within our platform and broader network to help Aloha’s success in this next phase of execution.”

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