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Huel debuts new Mixed Berry Black Edition RTD offering in the US
Plant-based nutrition brand Huel has expanded its portfolio in the US with the addition of a new Mixed Berry flavour to its Black Edition Ready-to-Drink (RTD) line-up.
Huel expands Daily Greens RTD line-up with new flavour varieties
Huel has expanded its range of ready-to-drink Daily Greens carbonated beverages with two new flavour additions, Strawberry Lemonade and Pink Grapefruit.
Huel enters instant noodle category with new functional ramen line
UK plant-based nutrition brand Huel has entered the instant noodle category with a new functional ramen line, aiming to ‘disrupt’ a category it says ‘hasn’t innovated in a generation’.
FoodBev spoke to Tyler Noyes, general manager of Huel US (Retail & Amazon), about what is next for the brand and how the acquisition is setting up the future for the wellness segment.
Danone has entered into an agreement to acquire UK plant-based functional nutrition brand Huel, in a major deal reported to be worth around €1 billion.
