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Rafaela Sousa

Rafaela Sousa

11 November 2025

Tropicana appoints Paul Chibe as new CEO

Tropicana appoints Paul Chibe as new CEO

Tropicana Brands Group (TBG) has appointed Paul Chibe as its new chief executive officer, effective immediately.


Paul Chibe
Paul Chibe

Chibe succeeds Glen Walter, who will remain with the company in an advisory role until the end of the year. He brings more than 25 years of experience in the consumer goods and beverage sectors.


Before joining TBG, Chibe served as CEO of Pabst Brewing Company. His previous roles include president and CEO of Ferrero North America, US chief marketing officer at Anheuser-Busch InBev and senior leadership positions at Wrigley.


Chibe is credited with driving brand expansion and innovation at major global companies, including launching new products at Anheuser-Busch InBev, expanding Ferrero’s North American footprint and leading growth initiatives at Pabst Brewing Company.


Frédéric Stévenin, chairman of the board at TBG, said: “We are excited to welcome Paul as TBG’s new CEO and look forward to working with him to build the company’s next chapter of growth and value creation".


"Paul’s experience driving growth through innovation, adapting to a dynamic consumer landscape and integrating complex operating environments will be impactful at TBG. We want to thank Glen for his leadership during TBG’s transition as a standalone company.”


Chibe added: “Joining TBG is an incredible opportunity to lead a portfolio of some of the most beloved brands in the beverage industry.“


"It’s that brand equity coupled with a commitment to quality, and talented team that provide a strong foundation for growth. I look forward to working together to accelerate innovation and capture new opportunities across the evolving beverage landscape.”


Top image: ©Tropicana Brands Group and its licensors
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